Table
of Contents
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Preface |
vi |
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Chapter 1 |
Virtual
Tourism: Functions, Profit Modes and Practices in China Jingyucm
Zhao, Harbin Institute of Technology, China Patricia Ordonez de Pablos,
Universidad de Oviedo, Spain Robert Tenysson, University of
Minnesota, USA |
1 |
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Chapter 2 |
A Study on
Tourist Management in China Based on Radio Frequency Identification (RFID) Technology Aliana M WLeong,
Macau University of Science and Technology, Macao SAR Xi Li, Macau University of Science and Technology, Macao SAR |
12 |
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Chapter 3 |
Key Issues
in the Implementation of Electronic Customer Relationship Management in the Australian Hospitality and Tourism Sector |
27 |
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Chapter 4 |
Advanced
Technologies and Tourist Behaviour: The Case of
Pervasive Environments Eleonora
Pantano,
University of Calabria, Italy Rocco Servidio,
University of Calabria, Italy |
52 |
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Chapter 5 |
Factors of
Spatial Distribution of Recreation Areas in Peri-Urban
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72 |
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Chapter 6 |
Two Tickets
for Paradise: Gaming and Tourism Ashleigh K. Shelton, |
91 |
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Chapter 7 |
The Role of
Architecture on Tourism Industry: The Problem of (Mis)use
of Building Technology and Language of Heritage Murat Cetin, King Fahd
University of Petroleum & Minerals, Saudi Arabia |
102 |
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Chapter 8 |
Emerging
Trends in Tourism Industry in |
116 |
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Chapter 9 |
Sales Force
Technology for the Hospitality Industry Ruth Rios-Morales, |
136 |
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Chapter 10 |
Tourism
Revitalization of Historic District in Perspective of Tourist Experienced
Case Study of San-Fang Qi-Xiang
in |
151 |
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Chapter 11 |
A
Classification of Mobile Tourism Applications Stan Karanasios,
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165 |
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Chapter 12 |
Personal
Tour: A Multi-Agent Recommender System of Travel Packages Fabiana Lorenzi, Invenio
Software Inteligente
& Universidade
Luterana
do Brasil,
Brazil Stanley Loh, Invenio Software Inteligente
& Universidade
Luterana
do Brasil
& Universidade Catolica de Pelotas,
Brazil Mara Abel, Universidade Federal do Rio
Grande do Sul, Brazil |
178 |
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Chapter 13 |
Management
of World Heritage Sites: An Integrated Sustainable Marketing Approach Deepak Chhabra, |
189 |
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Chapter 14 |
Research
Review of OWOM:Chinese Cases Tao
Chen, Harbin Institute of Technology & Nanjing
Normal University & SanJiang University, China Zhiming Zhu, Hohai
University, China Tienan Wang, Harbin
Institute of Technology, China |
207 |
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Compilation of References |
224 |
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About the Contributors |
251 |
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Index |
256 |
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