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Book Detail
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Entrepreneurship: A Small Business Approach
Bamford, Charles
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Publisher: The McGraw-Hill Companies Status: Out of Stock Indefinitely Imprint: McGraw-Hill/Irwin Affiliation: QUEENS UNIVERSITY OF CHARLOTTE Audience: College/higher education Dimensions: 10.8 x 0.6 x 8.5 in Quantity On Hand: 0, No Reprint Date
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Synopsis:
Entrepreneurship: A Small Business Approach takes a hands-on, problem-based learning approach that works through real problems faced by entrepreneurs and small business owners. Using real-world scenarios and exercises throughout, it puts the student in the roles of financial analyst, marketer, and business owner to find solutions. By drawing on the most current environmental conditions and solid research, Entrepreneurship provides students with the necessary foundation to design, start, and manage a small business.
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