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Book Detail
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Strategic Healthcare Management:
Planning and Execution
Walston, Stephen L.
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Previous ISBN (13): 9781567939606 Category: Health Administration Publisher: Health Administration Press Affiliation: David Eccles School of Business at the University of Utah
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Synopsis:
Developing and implementing strategy is one of the most challenging tasks for healthcare leaders, as it requires a wide range of skills and knowledge. Strategic Healthcare Management: Planning and Execution provides a thorough overview of strategic principles and the competencies needed to apply them, such as communication, decision making, goal setting, data analyses, project management, and financial analysis. The book emphasizes both competitive and collaborative strategies to help healthcare leaders further their organization's mission rather than merely outperform competitors. The third edition includes 10 brand-new cases and expanded content, including new chapters on:The growing trend of healthcare data analytics, with emphasis on data-driven strategic analysis Project management principles to support strategy implementation, with an exploration of tools and techniques such as Gantt charts. The fundamental concepts and theories of strategy, as well as the actual execution and assessment of strategic plans, are all covered in this book. Readers will gain the theoretical foundation and hands-on experience they need to comprehend, apply, and assess strategies.
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